Infallible tips for your industry to prepare for Black Friday

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suhashini333
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Joined: Wed Aug 30, 2023 9:54 am

Infallible tips for your industry to prepare for Black Friday

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Black Friday is one of the busiest sales periods. Success in the United States and adopted in several countries, Black Friday begins to gain strength among the Brazilian consumer after some periods of distrust that were caused by false promotions known as “half of the double”. In this article, I will show you 9 infallible tips to prepare your industry for Black Friday. How did Black Friday come about? Every last Friday of November is Black Friday. The term was originally used to refer to crises in the American financial market. In the United States, it was mentioned for the first time in an attempt by two men, Jay Gould and James Fisk, to take over the gold market on the New York Stock Exchange. With regard to shopping in the post-Thanksgiving period , Black Friday came about as an idea for shopkeepers to empty “old” stocks for Christmas novelties.

It gained prominence in Philadelphia, at the end of the 60s, being used by the police, because on this long holiday day, several merchants went out on the streets in their cars and on foot to take advantage of the movement and increase sales. The police officers, witnessing that chaos that turned the traffic Country Email List and the streets, decided to call the day “Black Friday”. Over time, shopkeepers managed to transform this term, used pejoratively, into something positive, associating it with the period in which they returned to profit. Black Friday in Brazil In Brazil, Black Friday had its first edition held in following the American model, but unrelated to Thanksgiving. If you want to adapt your industry to meet the needs of periods of high sales , such as Black Friday, read these 9 tips that will put you on the right path.

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Prepare your production and inventory for Black Friday and other demand peaks Black Friday arrived in Brazil with the aim of increasing sales in a pre-Christmas period, which is still a time of low demand. So, retailers and shopkeepers brought this shopping day here, generating yet another peak in demand in national industries. That's why I show you how to prepare your production and stock not only for Black Friday , but also for peak demand that occurs throughout the year, such as Mother's Day, Father's Day, Easter, etc. For that, I recommend this article: Industries: prepare your production and inventories for Black Friday and other peaks in demand 2. Have efficient stock control The stock can be considered a “bank of values”, where its assets would be its products and not a currency. That's why an optimal and efficient stock management is important, since in many moments you will have more money invested in your goods than in your bank account.

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